World Book Night
PUBLISHED: 13:00 01 April 2015
Thursday 23rd April is the international day of the book. This date will see the fifth annual World Book Night, a collaboration of national partners - publishers, printers, distributors, libraries, booksellers, private donors, trusts and foundations. It's run by The Reading Agency and encourages volunteers to hold events up and down the country and to publicise the difference that reading makes to people's lives.
The event was first initiated five years ago and in that time thousands of volunteers have given away over a million books in a scheme that now includes all of the UK and has spread across the Atlantic to the USA. In a brilliantly co-ordinated campaign, members of the public are invited each year to choose titles from a prescribed list and every successful applicant is given 18 free copies to give away in their community. The aim is to spread the word and actively seek out and inspire those who don’t read regularly or who have, for one reason or another, lost the passion for page turning. To quote the WBN site, “Reading for pleasure is a globally recognised indicator in a huge range of social issues from poverty to mental health, yet in the UK 35% of people don’t regularly read.”