Unwrapped: new compostable cling film which is eco-friendly

PUBLISHED: 15:20 03 November 2020

Wrap things a different way this Christmas with Nature Fresh eco-friendly cling film. Photo: Steve Haywood

Wrap things a different way this Christmas with Nature Fresh eco-friendly cling film. Photo: Steve Haywood

Archant

Green food wrap will decompose within a year

In the past, cling film available for Christmas wrapping has not been good for the environment. Photo: Getty Images/iStockphotoIn the past, cling film available for Christmas wrapping has not been good for the environment. Photo: Getty Images/iStockphoto

If there’s a part of Christmas we’d all rather sweep under the carpet, it is the subject of waste. We throw an awful lot away during the festive season, although many of us do try to save as much as we can from the bin.

That is particularly the case when it comes to food, which is why our fridges will be stuffed with items wrapped in cling film by the end of Boxing Day. However, there’s one slight hitch when it comes to such well-meaning thrift…

Most of the films we use to protect food are made of plastic and, if there’s one type of plastic the recycling industry cannot handle, it is a cling-film-type product that has the remains of food attached.

It is estimated that 1.2 billion metres of cling film is used annually by British households alone, with many more billions of metres being used in our hospitality and retail industries. Which means countless tonnes of potentially harmful plastic go into landfill every year.

So, in the past our efforts to reduce food waste may have ended up adding to single use plastic waste! But this Christmas could be different, with the advent of a brand new cling film that can be composted along with your vegetable peelings.

Nature Fresh, the world’s first bioplastic compostable cling film for automatic and manual applications, has all the food-preserving benefits of a standard cling film, but instead of lingering in landfill or sneaking into our oceans to haunt us for thousands of years, it is compostable within six to twelve months.

READ MORE: Is this Devon’s most eco-friendly restaurant?

Michele Govoni from Fabbri Group, the creators of Nature Fresh, explains: “Plastic film, including cling film, makes up roughly a third of all the plastic packaging used in the UK each year. However, most local authorities don’t accept plastic film in their kerbside recycling collections, so the majority ends up in landfill. Nature Fresh is different. It is a bio-plastic which is biodegradable and compostable.”

“You can put it in your garden compost bin (or recycle it with your compost collection, where possible) and within 12 months it will convert into CO2, water and biomass, ready to spread on your vegetable patch.”

Initially, this new cling film was produced with food manufacturers and retailers in mind but with an overwhelming demand from environmentally-conscious consumers Fabbri Group has just made Nature Fresh available to purchase through Amazon.

Michele explains: “Since we introduced Nature Fresh to the UK food industry earlier this year we have received huge interest from consumers who already see the food preserving and waste reducing benefits of utilising cling film but are looking for a more environmentally friendly alternative.

“We have been working with a number of partners including a major high street retailer to make this accessible to everyone and we have also just made Nature Fresh available online through Amazon.”

Wouldn’t it be fantastic if all the wrapping we dispose of this Christmas could be recycled into compost in time to boost next year’s Brussels sprout harvest?

gruppofabbri.com/en/prodotti/nature-fresh/

THREE EASY STEPS TO REDUCING CHRISTMAS FOOD WASTE

1 Plan your meals

Create a menu and use it to write your shopping list. Don’t succumb to impulse purchases. Only buy what you need and when you need it.

2 Manage your fridge

Know what is in your fridge and keep soon-to-expire food at the front. Try a ‘first in first out’ policy and use up the food you have before you buy more. Use environmentally-friendly cling film to preserve leftovers and extend the life of ingredients.

3 Use your leftovers

Use the internet for recipe inspiration to use up ingredients. Soups, stocks and smoothies can transform tired fruit and vegetables.

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